Monday, April 13, 2015

Aurora


How the Treaty of Versailles, which ended World War II, inspired a new pen company.


Aurora is an Italian manufacturer of fine writing instruments, fountain pens, paper and leather goods. Their products represent the first true Italian fountain pens and are still manufactured in their original factory in Turin, northern Italy.

It was 1919, the year the treaty of Versailles was signed. In an Italy marked by a post-war crisis, but bubbling with great hopes for recovery, the first steps down a long road were taken with the birth of Aurora, and the creation of the first true Italian fountain pen. A rich textile merchant, founder of the Torino Company of the same name, saw the crystallization of a dream he had long meditated and planned. In that year, the success enjoyed by the Aurora pen coincided with a new historic direction. Italy woke up to the first rays of a sun that was destined not to set, while Aurora became the name of a company destined for success.

From those very first years the company showed that it was able to produce writing instruments with inimitable allure and refinement. A unique style which, following the evolution of taste, yesterday as today, brought together experience, technique, precious materials and artisan skill and refinement. Having earned the appreciation of admirers round the world, the trademark represented forms and materials which, from the beginning, were tangible examples of the most refined made in Italy products. The brand is synonymous with high quality, exquisite taste, and fine Italian craftsmanship. Each Aurora Pen is influenced by the renowned culture, artistic legacy, and design characteristic of the Italian tradition. One of the only manufacturers to craft their own nibs, Aurora fountain pens feature fixed points - a reference for future generations of writing masters.

Pen Boutique is currently offering 20% off recently reduced prices on Aurora Ipsilon Resin pens. This is the lowest price available from an authorized dealer!

http://www.penboutique.com/aurora-optima-auroloide-rollerball-pen.html
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http://www.penboutique.com/aurora-talentum-rubberized-soft-touch-rollerball-pen.html
http://www.penboutique.com/aurora-ipsilon-deluxe-black-rollerball-pen.html
http://www.penboutique.com/aurora-ipsilon-deluxe-black-ballpoint-pen.html
http://www.penboutique.com/aurora-ipsilon-grey-lacquer-rollerball-pen.html

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